The Hotel Alternatives Event

The investment case for emerging accommodation segments
5th February, Jumeirah Carlton Tower
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HAE is for...

HAE is for...

Investors, operators and advisers with an interest in the new accommodation types that rival hotels.

Programme highlights...

It is a senior level conference that compares and contrasts the investment returns on hotels against other accommodation classes such as serviced apartments, caravan parks, student accommodation, hostels and similar.  
  • HAE19 sessions will cover:
  • The current marketplace as mainstream investors move in
  • How the investment landscape is shifting
  • How consumer behaviour is changing
  • Subsectors that attract - and those with a riskier outlook
  • CEOs reveal their plans for growth
  • The alternatives pitched head to head
  • How lenders view alternative plays
  • How to make space work harder with new accommodation concepts
  • Corporate travel wakes up to alternatives
  • Creating more profit from leisure travellers
  • How co-living is impacting the rental market
  • Why consumers increasingly demand an experience - and how to deliver it
  • Making sense of blurring boundaries
HAE will feature:
  • Equity and debt financiers
  • Investors, developers and key consultants
  • Presentations detailng returns and key outlook data
  • Panels featuring industry leaders
  Read more > See the photos >


The rise and rise of alternatives to traditional hotel accommodation is changing the investment landscape for what had been a specialised and exclusive real estate segment. Hotel Analyst, the definitive source of information for hotel investors for more than a decade, has established a key event to highlight the issues.

New accommodation types – such as capsule hotels, hostels and serviced apartments – are emerging as direct threats to hotels. Other traditionally separate asset classes such as student accommodation, timeshare and the private rented sector are entering the short-term letting space as well.

The new threats are being facilitated by the sharing economy as websites like Airbnb and Housetrip enable emerging accommodation providers to cost-effectively market to a wide audience of potential guests.


Confirmed speakers 2019: 

  • Adrian Parkes, CEO, GTMC 
  • Andrew Harrington, Owner, AHV
  • Andrew Ovey, Head of Healthcare, AXA
  • Andrew Sangster, Editorial Director, Hotel Analyst
  • Asli Kutlucan, Chief Development Officer, Cycas Hospitality
  • Ben Livingstone, CEO, Graystone Action Sports
  • Bob Silk, Relationship Director, Barclays Bank
  • Christabelle Morgan-Desouches, International Hotel Developer, Aparthotels Adagio
  • Edward Fitch, Partner, Cushman & Wakefield
  • Elie Younes, Executive Vice President & Chief Development Officer, Radison Hotel Group 
  • Eric Jafari, Managing Director Development, SACO
  • Erik Jacobs, Partner, HORECA Investment Partners 
  • Fabienne O’Neill, Co-Founder, Cuckooz & Cuckooz Nest
  • George Westwell, Director, Cheval Residences
  • Gerard Greene, Founder & CEO, Our Society
  • Joanne Owen, Partner, Corporate Private Equity, Proskauer
  • Jonathan Humphries, Chairman & Owner, HoCoSo
  • Jouke Baaima, Director, Corporate Housing Factory
  • Katherine Doggrell, Editor, Hotel Analyst 
  • Ken Moore, MD, EMEA, Oakwood
  • Laura Brinkmann, Vice President – Real Estate, Brookfield Asset Management 
  • Marie Hickey, Director, Savills
  • Mark Anderson, Managing Director, Whitbread Group
  • Mark Quigley, Managing Director – UK Real Estate Finance, Beaufort Capital
  • Martin Smyth, Executive Director – Hotels, Healthcare & Insurance, Coutts 
  • Michael Jones, Managing Director, Hospitality Impact Limited
  • Ollie Saunders, Lead Director – Alternatives, JLL
  • Robert Ryan, Chief Real Estate Officer, Tech Space  
  • Shona Pushpaharan, Head of Hotel and Real Estate Finance, Corporate and Structured Finance, Clydesdale Bank 
  • Thomas Emanuel, Director of Business Development, STR
  • Tom Walsh, CEO, Staycity Aparthotels
  • Yin Yeung,  Director, CBRE
  • Avvio
  • Hilton (MOTTO brand)
  • Yotel 

The Hostels Report 2018: Current Trends and Key Players

Macy100 by Macy Marvel, Associate, Hotel Analyst
Hostels Report Cover
The leading branded hostel groups have excellent expansion potential, as they adopt increasingly hybrid formats which allow them to compete with budget hotels, on the one hand, but also with the accommodation rental sector. The key competitive factor for modern branded hostels vis-à-vis either budget hotels or Airbnb is the social, party aspect. The branded hostels go to great lengths to facilitate interaction between travellers, providing social spaces, events and tours which allow guests to better experience the destination.   The full price of the report is £1195 plus VAT, however, conference delegates and HA customers can obtain a copy for £995 + VAT. Email sarah@zerotwozero.co.uk to purchase your copy with the discount code/take a look at some sample pages.